Packaged pleasures : how technology & marketing revolutionized desire / Gary S. Cross, Robert N. Proctor.

Chicago ; London : The University of Chicago Press, [2014]

352 pages : illustrations ; 24 cm

Includes bibliographical references and index.

The carrot and the candy bar -- Containing civilization, preserving the ephemeral, going tubular -- The cigarette story -- Superfoods and the engineered origins of the modern sweet tooth -- Portable packets of sound: the birth of the phonograph and record -- Packaging sight: projections, snapshots, and motion pictures -- Packaging fantasy: the amusement park as mechanized circus, electric theater, and commercialized spectacle -- Pleasure on speed and the calibrated life: fast forwarding through the last century -- Red raspberries all the time?